Edichaj's Blog

1. Monitor people who mention your brand, your competitor, and your product category Using a social media monitoring tool, you can ensure you stay up to date and aware of any Twitter mentions of your brand, competitor or your product category. This will enable you to locate warm leads on Twitter, the ones already interested in what you have to offer. Many users might also be mentioning you without using your Twitter handle . It's important that you also set up a system to catch these mentions and reply to them. Users might be asking for advice or solution, looking to buy your or your competitor’s product. They might be complaining about something or praising your brand. In any case, if you find them in time, you’ll get a potential customer. And needless to say, you’ll also get perks from other users who have seen your replies to a tweet. Awario is a social media monitoring tool that can help with this. Awario is able to track mentions of your chosen keywords...